Private beta · invitation only

Know which revenue opportunity deserves action now.

PulseLens reads your content, audience, and revenue signals, then ranks the opportunities worth acting on, with the evidence attached and the gaps named. Built for creator and publisher businesses first.

Private beta access is opening soon.

The product

Two surfaces, running at once.

One asks what deserves action. The other explains what happened and why. Neither replaces the other, and both show their working.

Revenue Opportunity Queue

What deserves action now?

A ranked list of decisions, each with its value basis, evidence, confidence, coverage, audience, timing, and next action.

Opportunities the evidence cannot support do not enter the queue. PulseLens explains which capability is missing instead.

Pulse Score and Content Intelligence

What happened, and why?

Content performance, topic patterns, and the evidence behind each score. Useful before identity or revenue signals are connected; deeper when they are.

Not a mysterious universal grade. Every score shows its inputs, its coverage, and its confidence.

Why I built this

Most tools built for creators measure activity. Very few of them think.

They count opens and clicks, which was a reasonable idea twenty years ago, when an open still meant a person had read something. It has not reliably meant that for a while. Meanwhile the way people find, read, and decide to pay for writing has changed almost entirely, and the numbers we use to describe it have stayed roughly where they were.

I work in this space. I have watched friends make real decisions about their publications on the strength of metrics that could not carry the weight. Not bad decisions made carelessly. Careful decisions made blind, which is worse, because you cannot tell the difference until much later.

Creators deserve visibility. Not another dashboard, but guided visibility: what is happening, why it is happening, and what is worth doing next.

That is the whole reason PulseLens exists.

Godwin Ideho, founder

How it works

Signals in. A decision you can check. An outcome you can measure.

  1. 01

    Connect accepted signals

    Available now

    Reads accepted content and audience signals, adding revenue and lifecycle context only where supported.

  2. 02

    Understand the evidence

    Available now

    Pulse Score shows how content landed, with evidence, coverage, and confidence attached.

  3. 03

    Prioritise an opportunity

    Limited

    The Queue attaches value, evidence, gaps, and timing. Today it admits eligible Allocate Content work; Convert and Retain remain closed until their required evidence is accepted.

  4. 04

    Approve the next action

    In development

    The design keeps the publisher in control. Pilot actions are run with us today, not through the product.

  5. 05

    Measure and learn

    In development

    The target loop records an approved action with an honest measurement label and feeds it into the next decision. It is still being built.

Missing evidence limits or refuses a workflow. PulseLens names the missing capability rather than estimating around it.

Three decisions

Convert, retain, allocate. They do not need the same evidence.

Availability differs by platform and by what you can connect. Presenting them as one feature set would be dishonest, so we do not.

Convert readers

Which readers are worth a paid offer now?

Relies on
Behavioural history, eligibility, and identity that links a reader to an outcome.
Example recommendation
A segment of free readers whose behaviour matches people who recently upgraded.
Who acts
PulseLens prepares the segment and the brief. You send it.

Needs accepted identity and revenue context. Not available on every platform.

Retain paid members

Which members are cooling before renewal?

Relies on
Membership and lifecycle history, including when a renewal actually falls.
Example recommendation
A cohort whose reading has fallen for several weeks with a renewal approaching.
Who acts
PulseLens flags the window. You choose the intervention.

The narrowest of the three today. Needs accepted membership and lifecycle inputs.

Allocate content

What deserves more of your effort, and what deserves less?

Relies on
Your own content and audience history. No reader identity required.
Example recommendation
A format that holds attention better than another, with the gap widening.
Who acts
A recommendation you can take or ignore. Nothing changes automatically.

The most broadly available, because it asks the least of your stack.

Examples above are illustrative. They are not customer results.

Pulse Score

Useful before you can connect everything.

Pulse Score explains how content landed from the evidence you already have. It does not pretend to identify anonymous readers. Richer first-party signals deepen the evidence without changing that rule.

Evidence and control

Every recommendation answers six questions.

This is not a disclaimer at the bottom of a report. It is what the product is for.

Evidence is labelled, not implied.

Observed Directly supported by accepted source data.
Partial Supported, with material coverage or capability gaps.
Predicted Modelled or inferred, shown with its confidence.
Unavailable Not supportable from your current inputs. Said plainly.

Fit

One engine. Different depth per platform.

PulseLens is not equally deep everywhere. This page names the difference instead of hiding it.

Platform support and current limitations
Platform Where it stands today
beehiiv Deepest support The platform the assisted pilot runs on.
Ghost Next in sequence Not available yet.
Owned and composed sites Tracking available Fuller support follows.
Substack Limited by the platform Deliberately not equivalent to the others.

Running a composed stack? Tell us what you have and we will be precise about what works today.

Demo

A synthetic publication you can poke at.

The demo will run on generated data in an isolated, read-only environment: no real publisher or subscriber data.

Opening shortly It is not live yet. We will link it here after its evidence states pass acceptance.

Request early access

Pricing

We have not set prices yet.

PulseLens is being shaped with a small number of design partners, and we would rather learn what it is worth to a working publisher than guess in a spreadsheet. Prices will follow the value we can actually prove.

Request early access

Assisted pilot

Who early access is for.

  • You earn recurring revenue from an audience that already exists.
  • You make repeated decisions about conversion, retention, or what to publish.
  • You can approve a change and let us measure what happened.

Early access means an assisted pilot: we set it up with you, scope it to one decision worth making, and review the outcome together. It does not mean instant access, and requesting it does not guarantee a place.

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